Rockwell Capital Group COO Loran Armstrong Accepted Into Forbes Business Council

By Rockwell Staff

Rockwell Capital Group COO  Loran Armstrong has been accepted as a member of the Forbes Business Council, an invitation-only community for successful business professionals and experts worldwide. 

Armstrong was selected by a review committee based on the depth and diversity of his experience. Criteria for acceptance include a track record of successfully impacting business growth metrics, as well as personal and professional achievements and honors.

"I am thrilled to join the Forbes Business Council and to be welcomed into a community of innovative leaders and forward-thinking entrepreneurs,” said Armstrong. “This opportunity offers an incredible platform for collaboration and knowledge-sharing with some of the brightest minds across industries. By engaging with this esteemed network, I look forward to deepening my insights, sharing valuable expertise, and further cementing my organization’s role as a leader in financial and accounting services. Together, we can drive meaningful impact in our community and set new standards for excellence in our industry."

As a member of the Forbes Business Council, Armstrong will write columns offering financial advice, tips, and best practices. Click here to check out the archive. 

Armstrong has been the Chief Operating Officer of Rockwell Capital Group since 2019.

He’s a dynamic leader known for driving operational excellence and ensuring the seamless execution of the firm’s strategic goals. With a proven track record of optimizing processes and delivering superior financial services, Armstrong has played an instrumental role in positioning Rockwell Capital Group as a leading force in the accounting and bookkeeping industry.

As COO, Armstrong oversees the firm’s day-to-day operations, ensuring efficiency, accuracy, and adherence to the highest industry standards. With over 15 years of experience in the financial sector with such roles as a Senior Tax Case Analyst and Senior Tax Specialist, Armstrong has led numerous initiatives that have enhanced the firm’s service delivery, fostered innovation, and improved client satisfaction. Under Armstrong’s leadership, Rockwell Capital Group has seen significant growth, expanding its services and client base, while maintaining its commitment to personalized financial solutions.

As someone who thoroughly understands the client experience, Armstrong is highly regarded for his ability to balance operational efficiency with strategic foresight. Recognized for developing streamlined workflows and scalable business models, Armstrong ensures that Rockwell Capital Group remains agile and responsive to the evolving needs of its clients.

In addition to managing internal operations, Armstrong is involved with community service initiatives across Southern California. He's an Executive Committee Member for Young Business Professionals and volunteers for non-profit organizations like Ronald McDonald House Charities and the beach clean-up program Stand Up to Trash.

Connect with Loran on LinkedIn or email him at larmstrong@rockwellcapitalgroup.com 

ABOUT ROCKWELL CAPITAL GROUP: Rockwell Capital Group is a trusted, respected, and premier financial services firm offering world-class financial solutions to a diverse portfolio of clients, ranging from startups to established enterprises. Over the last 15 years, Rockwell Capital Group has provided personalized, client-centered financial services to businesses and individuals alike, including small business accounting, bookkeeping, payroll services, business management, CFO services, financial advisory, tax preparation for businesses, and corporate compliance, among others, for business owners with annual recurring revenues between $500,000 and $10 million. Rockwell Capital Group’s United States headquarters are located in Los Angeles inside the Glendale Galleria Office Tower. The company’s Southwest headquarters are located in Dallas.